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Thanks to technology, global information can be accessed within a click of a button.  And this is important as businesses literally can’t survive without data.

This is a technology that allows web owners to sell digital ad spaces in automated auctions. Web owners can sell and manage video, display, or

Acronyms make work easier, especially when technical terms are too long. But this can be very confusing if you’re not well acquainted with the terms.

In this era, buying and selling ad impressions happens in the blink of an eye. Traditionally, it would take a few days or weeks. But

The growth of technology in modern times has changed the ad buying and selling world. The traditional concepts of manual ad insertions and publishing have

Yes, the FB ad manager can be described as a DSP.  But what is a DSP really? It’s a platform that allows advertisers to buy

If you’re an advertiser and you’re looking for ways to boost your ads engagement and ROI, you should consider the Double Click Bid Manager (DBM),