Table of Content
Dear Customers & Readers,
2020 has been a challenging year for everyone. Here at Knorex, we stayed focus and committed to delivering the best user experience to our customers by introducing numerous improvements and new features that make it easier, more efficient, and fun to use XPO.
Here’s a recap of the select features and capabilities that we have brought to life in XPO!
Engagement Booster
- Dynamic Search Ads
- Responsive Search Ads
- Cross-Channel App Install Campaigns
- Click-to-Call on Ads and Call Tracking Management (powered by Novocall)
Productivity Booster
- Cloning Across Multi-Accounts
- Improved Campaign Quick Launcher
- Lookalike Audience Creation
- Bulk Update Campaigns, Keywords, Deals, Ad Creatives (and much more!)
- Campaign Troubleshooter and Fixes Recommender
Insight Booster
- 360 Unified View of Campaign Performance
- Server-To-Server (S2S) Conversion Tracking – Cookieless Solution
- Footfall Attribution (powered by Mobilewalla)
Performance & Targeting Booster
- Audience Splicing for Retargeting
- Geo-Targeting Using Polygons
- Improved Contextual Targeting (powered by Knorex Lumina)
- Audience Integration with Factual
- Supply Path Optimization (SPO) for Retargeting
- Timezone & Dayparting
- AI-Powered Smart Campaign Pacing
Security & Management Booster
- Two-Factor Authentication (2FA)
- Multi-Currency Support
- Custom Domain for White-Label XPO
- Dynamic Partner Dashboard with Custom View for Each Account
Full list of the releases can be found under our Help Center’s What’s New section.
Check out our demo, or reach out to us if you would like to learn more about any of the features and capabilities, and would like see them in action!
